Elm Company

www.elmcompany.com/blog

2010-02-11T11:25:00.000-08:00

Be sure to bookmark www.elmcompany.com to keep up with the latest news. I might end up doing something different with this blog, but if it stays dead for a while, you know where to go. Click below to check it out now.

-Dan

Paul Trep At Double Rock

2009-12-04T13:04:00.001-08:00

Paul Trep stopped by Double Rock and destroyed it. Click here to check it out for yourself.

-Dan

Nima Interview

2009-12-04T13:01:00.000-08:00

Nima got interviewed by Robbie about the new Thritytwo team. Click here to read what he had to say.

-Dan

Big Bear KR3W video

2009-12-04T12:55:00.000-08:00

Little vid of the the new KR3W snow team, featuring Nima Jalali and Jake O.E.

Big Bear KR3W | Part One from KR3W DENIM on Vimeo.

-Dan

DXC X ELMCOMPANY

2009-12-04T12:51:00.001-08:00

Another stop on the Dunkxchange tour, another collaboration fitted.

-Alex

Let's Collaborate

2009-12-04T12:41:00.001-08:00

We've been busy this year.
ELMCOMPANY X DROP

ELMCOMPANY X FLUX

-Dan

Walker Ryan

2009-12-04T12:33:00.000-08:00

Walker has made a couple internet appearances lately. First, he helped break-in the new setup over at The Berrics. Click here to check out the video.

Transworld also got in touch with him to find out "What's Next?". Click here to check out that video too.

-Dan

Andrew Joins Flip And Wraps Tour

2009-12-04T12:25:00.000-08:00

Andrew is officially Flip's newest am and he just finished up touring with the team. Here's a few photos from the tour.

Click on these links to check out more photos from each leg of the tour.
First Leg

Second Leg

Last Leg

And here's his welcome vid from Flip.

Congrats Andrew,

-Dan

Theotis - Young & Old

2009-11-24T13:01:00.000-08:00

Check out this video of young Thee Thee

and here's some new Debacle bonus footage featuring a grown-up Mr. Beasley.

-Dan

Monday Minute With Jake Olson-Elm

2009-11-24T12:58:00.000-08:00

It's a day late, but you don't care anyway.

-Dan

More Nick Tucker

2009-11-24T12:55:00.000-08:00

Remember the name "Nick Tucker". You're gonna be hearing it alot more.
Here's a couple vids featuring Nick from the FKD Park Project.

And click here for another one from a recent United Boardshop demo.

-Dan

Trick Tip With Laurent

2009-11-24T12:53:00.000-08:00

Click here if you want to learn how to backside 180 onto a rail.

-Dan

Website

2009-11-19T10:44:00.002-08:00

The new website is up and running and the blog has been integrated into it. So be sure to bookmark www.elmcompany.com to keep up with the latest news. I'll keep updating things here for a while too, but if this blog disappears, you know where to go.

-Dan

Black Scale

2009-11-19T10:44:00.001-08:00

We got together with the homies over at Black Scale on a remix of our Telford Beanie... here's a little peak for now. Keep an eye out for full images soon...

-Alex

This Is What It's Come To

2009-11-17T17:51:00.000-08:00

We held out for as long as we could, but unfortunately, there is no getting around the apparent need for a Twitter page. So here we are. Make sure to keep following us at twitter.com/elmcompany for important information such as "I'm walking in to....." or "I'm feeling like...." or "I'm sitting on the toilet", because how could you possibly get through your day without being updated with such pertinent information?

-Dan

Come On Now

2009-11-16T18:11:00.001-08:00

..............don't even know what to say to that.

-Dan

Nick Tucker Recruited

2009-11-16T17:49:00.000-08:00

Almost immediately after getting hooked up by Elm, Nick Tucker has been recruited to the Berrics. Great minds think alike yet again. Click below to check it out.

-Dan

AM-MO With Joe Mertes

2009-11-16T17:23:00.000-08:00

Click above to find out Joe's real name and his three wishes.

-Dan

Monday Mix With Ben Bilocq

2009-11-16T17:00:00.000-08:00

Click on Ben's method if you like screaming, growling Death Metal.

-Dan

10 Years With Sean Genovese

2009-11-04T17:53:00.000-08:00

Method Mag got in touch with Genovese to to reflect on the last decade. Click on that handsome devil up there and read what he had to say.

-Dan

Monday Mix with Laurent

2009-11-03T17:35:00.000-08:00

Click below to find out what sort of devil-music Laurent listens to when he rides. Then you can download it and listen to it backwards.

-Dan

Come On Now

2009-11-03T17:23:00.000-08:00

Clcik here if you can't think of a better way to spend 4.4 million dollars (well, 4.6 million if you count the cost of the plane ticket).

"They would wear Velcro suits so they can crawl around their pod rooms by sticking themselves to the walls like Spiderman"

............seriously?..............

-Dan

King Snow Cover #1

2009-11-03T17:19:00.000-08:00

Ben Bilocq landed on the cover of Canada's newest snowboard magazine, KingSnow.

-Dan

Happy Halloween

2009-10-31T16:44:00.000-07:00

-Dan

Halloween Costume Preview

2009-10-30T11:20:00.000-07:00

Nima gave YoBeat a sneak-peek at his Halloween costume. Click on them smooth gold chains if you've run out of costume ideas. Actually, just click on them anyway, cuz the other costumes are just as good.

-Dan

Neverland Tour

2009-10-29T10:26:00.001-07:00

Romain's been on tour with the Absinthe crew promoting Neverland (the movie, not the estate of the late Micheal Jackson), doing premiers, signing autographs, getting interviewed, drinking, taking photos with fans. You know, the rough life.

Check out the YES Blog for more photos and go buy the movie at your local retailer.

-Dan

Walker Ryan Sequence At Thrasher

2009-10-27T11:24:00.000-07:00

Use that mouse button again and click above to check out Walker Ryan in Thrasher's "5 Sequences".

-Dan

Your Skills Are Weak

2009-10-27T11:21:00.000-07:00

Click below to see how much better Ben's pumkin carving skills are than everyone else's.

-Dan

Out & About

2009-10-27T11:18:00.000-07:00

Theotis has a couple of mellow vids floating around. Check em out below.

-Dan

Heavy Hitters

2009-10-23T12:13:00.000-07:00

If you're in Fresno County this weekend, check out the Heavy Hitters skate contest at the Orange Cove skatepark. Brought to you by The Future.

-Dan

Genovese Is Everywhere

2009-10-23T11:19:00.000-07:00

Sean has been doin' work lately. Go pick up the latest issues of Snowboarder Magazine, Method Magazine, & Snowboard Canada to check out his shots and interviews. Here's a few teasers. You'll have to drop some coin on the mags to check out everything though.

Snowboarder Magazine (U.S.A)

Method Magazine (Europe)

Snowboard Canada (Canada......duh)

He's all over the internet too. Click on each of the photos below to check out his interviews at MethodMag.com and HuckMagazine.com.

MethodMag.com

Huck Magazine

-Dan

Clout Magazine Fitteds

2009-10-20T10:29:00.000-07:00

We got together with CLOUT Magazine to bring you these clean looking fitted caps. Utilizing Clout’s original logo and original header, we produced two styles in subtle grayscale colorways. Check out Hypebeast for information on when and where these will be available.

-Alex

Hot Mess Express

2009-10-15T17:37:00.000-07:00

Ben & Jake are getting on it early.

Edit: Turns out these guys got disqualified from Boreal's video contest all thanks to Ben's shirt with it's not-so-family-friendly language. Good job Ben. I'm sure you guys didn't need the extra money anyway.

-Dan

Bowling For Boobies

2009-10-15T17:31:00.001-07:00

Balls & Boobies come together for a good cause.

Be there. It'll be good times. Even if you're not a breast-man.

-Dan

Even More Fall 2009 Looks

2009-10-09T14:24:00.000-07:00

Rounding out their first apparel delivery, ELMCOMPANY keeps it clean with the Homerun Jacket and the Reserve Jacket. Continuing our tradition of smooth and subtle style, we've developed color and logo groups that merchandise together instead of loud and obnoxious graphics or all-over prints.

The Homerun Jacket follows the same baseball inspired them as the hoodie of the same name. It's simple and understated with an embroidered chest logo and a small leaf patch on the right wrist. Shown here in Heather Gray with the Leaf Fitted cap and the Country Club Fitted cap.

The Reserve Jacket is for those windy days. A lightweight nylon jacket featuring waterproof/windproof zippers and a pvc logo patch on the back. Shown here in Gray with the Homerun fitted cap.

Smooth, subtle, clean, classy. You were expecting less?

Stay tuned for photos from our second apparel delivery.

-Dan

Thee Thee Interview

2009-10-08T12:12:00.000-07:00

Thrasher just posted an interview with Theotis. Yup, you guessed it, click on that smooth switch heelflip to check it out.

-Dan

Larry's Playlist

2009-10-08T12:09:00.000-07:00

Click below to check out what Laurent listens to on a beer run.

You can buy the playlist too (if you're one of those people who obtians their music legally).

-Dan

Scott Vine Cameo

2009-10-08T11:56:00.000-07:00

Click below & check out Scott Vine's cameo in Stian Solberg's video part. It's a one-trick cameo, but it's a HAMMER.

-Dan

Come On Now

2009-10-08T11:40:00.000-07:00

Hahahaha, check this out. Some dopey pirates got rolled while trying to storm what they thought was a commercial merchant ship in the Indian Ocean. Too bad it turned out to be a French Naval Flagship. Once the pirates figured out how bad they blew it, they try to escape, but French forces caught them after a short chase. The funniest part is that the pirates threw their guns off their boat during the chase and tried to pretend it wasn't them who stormed the ship. Click the photo to read the whole story.

Haha, come on now. That's like a carjacker rolling up on a SWAT team van. I'm no expert, but if you're in the business of hi-jacking ships, you would do well to be able to differentiate between commercial ships and military ships.

-Dan

Jake Kuzyk Interview

2009-10-08T10:54:00.000-07:00

Jake Kuzyk scored an interview at anufstyle.com.
Click here to check it out.

-Dan

Romain Gets The Electric Chair

2009-10-08T10:51:00.000-07:00

Romain stopped by Method magazine a while ago and they tossed him in the electric chair. Click below to hear about everything from his sponsor changes, to recovering from injury, to having kids and more.

-Dan

Philly DJ Day Fitted

2009-10-01T17:37:00.000-07:00

Philly DJ Day Block Party is annual celebration of music in the city of brotherly love, bringing out DJ's and artists from around the country including ?uestlove, DJ Jazzy Jeff, DJ Aktive (Kanye West/Nas), DJ Drama (T.I.) and more. With Philadephia's mayor being an old school DJ himself the city also recently recognized September 24th as Philly DJ Day. ELMCOMPANY got together with the event and put together a limited run of fitteds for some of the artists who were performing at this years event which took place last weekend.

The caps are not available for sale and if you got your hands on one at the event, consider yourself lucky.

-Alex

Bangin!! With Walker Ryan

2009-10-01T17:00:00.000-07:00

Walker throws it down at The Berrics

-Dan

Fredu's Full Part

2009-10-01T16:58:00.000-07:00

Clieck below for Fredu's full part from "This Video Sucks"

-Dan

Front 7's With Scott Vine

2009-10-01T16:44:00.000-07:00

Click, Watch, Learn, Imitate

-Dan

SXSW Part 7

2009-10-01T16:15:00.000-07:00

The videos just keep coming...

-Dan

"Just Doing My Job"

2009-09-29T12:32:00.000-07:00

I'm not sure if threatening to "break your arm like a twig" is standard police protocol or not, but I'm no expert. Gotta say though, I loved the part when the officer is trying to redefine the word "kick".

-Dan

Eero For The Win

2009-09-29T12:10:00.000-07:00

Eero Ettala beat out everyone else at the Freestyle.CH 2009 in Zürich, Switzerland this past weekend and put $10,000 in his pocket. Must be nice.

-Dan

Mark Suciu

2009-09-28T15:23:00.000-07:00

...........yup.

-Dan

SXSW Part 3, 4 & 6

2009-09-28T15:03:00.000-07:00

More SXSW vids featuring Theotis. Click on each one below.

-Dan

Philly DJ Day

2009-09-25T17:49:00.000-07:00

“Philadelphia DJ Day is an annual celebration of the legacy of the Philadelphia DJ.”

DJ Day seeks to bring Philly DJs of all nationalities, ethnicities, ages, shapes and sizes…representing every genre of music from hip-hop to techno…to come together as a unified whole. These mix masters share experiences, find new techniques, bond and fellowship over their favorite rhythms and beats all the while exposing young adults to dj-ing as a viable response to some of the society’s ills. DJ Day seeks to accomplish this through workshops and talks conducted by DJs, not just on the day… but year around.

Don't miss it if you're in the area and while you're there keep an eye out for the limited-edition fitted cap we produced for the event.

Saturday, September 26, 2009, 12-8pm
4800 N. Parkside Avenue
(between Belmont Avenue & 49th Street…next to Bala Golf Club)

-Dan

Paul Trep

2009-09-22T17:46:00.000-07:00

ELMCOMPANY would like to welcome Paul Trep to the family and say congrats for taking the $250.00 at the S.F. Library Gap Best Trick contest (thanks in no small part to the Homerun Fitted cap he was wearing).

Switch double-heelflip for the win. Check the video.

And check out this video of Paul with fellow Elm riders Andrew Langi, Mark Suciu, and Alex Midler.

-Dan

Altamont SXSW Tour

2009-09-22T17:39:00.000-07:00

Click on the photos below to check out Theotis in Part 1 and Part 2 of the Altamont SXSW Tour.

-Dan

More Fall 2009 Looks

2009-09-22T10:53:00.001-07:00

Here's a look at another couple pieces from our Fall 2009 collection, the Reserve Crew and the Strikeout Snapback.

The crew features a clean combination of subtle details such as the leaf patch on the chest, the zippered pockets and the logo treatment on the back. Shown here in Tiffany colorways, but both pieces are also available in Black.

Look for these pieces at select ELMCOMPANY retailers this now.

-Alex

They Just Want Him For His Hat

2009-09-22T10:24:00.000-07:00

Brook D'Leau of J*DaVey sent over this photo from a recent trip to Arizona. Looks like his hat attracted a few Elm fans.

-Dan

Laurent's Guestbook

2009-09-21T14:47:00.000-07:00

Click below to read about beard lice and find out what "beer chubby" is.

-Dan

Winner Winner

2009-09-21T14:22:00.000-07:00

Congrats to Scott Vine for coming out on top at Hot Dogs N' Handrails (N' mud, N' hay) on Saturday. The course set-up was a little bizarre, but it was good to see something different than the normal rail contest layout. Congrats to Jake Kuzyk too, for ending up in 4th.

Results:
1. Scott Vine
2. Jed Anderson
3. Zak Hale
4. Jake Kuzyk
5. Ryan Tarbell

-Dan

If You Can't Wait Til Winter

2009-09-17T13:22:00.000-07:00

If you can't wait til winter and want to watch other people have fun snowboarding, then come hang out on Saturday and get some free stuff.

-Dan

Naked Women Love Us

2009-09-17T13:15:00.000-07:00

A friend sent me this link today. Click below (if you're over 18 of course)

-Dan

Fall 2009 Apparel Hitting Stores

2009-09-16T17:28:00.000-07:00

For Fall 2009, ELMCOMPANY introduces our cut and sew apparel collection. Continuing the focus on quality and attention to detail that we've become known for, the introduction of the apparel marks the next step for us to compliment our headwear.

For our first delivery, we've concentrated on classic silhouettes, creating specific color and logo groups that merchandise back into the caps. Here's a closer look at the Homerun Hoodie and the Homerun Fitted. It's all in the details.

Keep checking back as we highlight more pieces in the coming weeks. Or better yet, get to your local ELMCOMPANY dealer and break out your wallet before they're sold out.

-Dan

999 Tour & Mayer Hawthorne

2009-09-14T11:17:00.000-07:00

Been hangin around with the StonesThrow crew alot lately working on some upcoming projects. They just wrapped up their 999 Tour last week. It was a 9 days, 9 area codes, all 90's music, and it was dope.

If you were there on opening night, you would've noticed Mayer Hawthorne appropriately wearing the "Fight The Power" fitted to keep with the 90's theme.

Our boy DJ Muggs was in the house too.

My lady was one of the "fly girls".....

....so I gave her a cap to toss to one lucky fan.

I had so much fun the first night, I made it out for two more shows. So if you missed out then, well,...you missed out. Sucks for you. Anyway, thanks to Will Tee Yang for the photos.

I also made it out to Mayer Hawthorne’s record release party at The Roxy last Thursday. What can I say?, I'm a fan and I had free tickets (thanks Jackson). If you haven't heard him yet, get with it.

Anyway, the show was packed beyond capacity and the crowd was going nuts during the whole set.

Good times. Now go buy the album.

-Dan

Val Surf + Elm Company

2009-09-10T17:28:00.000-07:00

ELMCOMPANY® has teamed up with one of the oldest skate shops, Val Surf, to produce their rendition of an LA fitted. Available in the OG royal blue and white colorway this cap is available now at Val Surf locations around Los Angeles.

-Alex

Debacle Bonus Footage

2009-09-10T17:23:00.000-07:00

New bonus footage featuring Theotis. Check it.

-Dan

Great Minds Think Alike

2009-09-10T17:13:00.000-07:00

Jay-Z and ELMCOMPANY have a couple of things in common, hats and artwork. The Hip-Hop giant recently released his latest album in the Blueprint trilogy, BP3. The artwork for the album included three red lines symbolizing the number 3.

The same logo, appears on apparel and hats in our Spring 2010 line. Three stripes are utilized on a few pieces to symbolize the first letter in the company’s name "E".

The two logos are completely unrelated, but it just goes to show, that great minds think a like.

-Chace

Hump Day with Joe Mertes

2009-09-09T17:30:00.000-07:00

Almost missed this one. Click to read Joe's interview with YoBeat.

-Dan

Trick Tip with Nima

2009-09-09T17:29:00.000-07:00

Click, watch, learn.

-Dan

Crossroads

2009-09-03T14:06:00.000-07:00

Another tradeshow?.......

....yup, we'll be at the Crossroads show next week. If you missed us at S.L.A.T.E. earlier this week, be sure to come by.

-Dan

Ladies Man

2009-09-01T11:58:00.000-07:00

Theotis just got back from Florida. I guess gold grills are still where it's at out there?

-Dan

More Of The Strange Crew Tour

2009-09-01T11:42:00.000-07:00

Part 3 of the Strange Crew tour, featuring Everen Stallion.

-Dan

Charles Reid takes 3rd at Stylewars

2009-09-01T11:37:00.001-07:00

Charles landed in 3rd place for the slopestyle event at Stylewars. The podium finish also bumped him up to 2nd palce in the TTR standings.

-Dan

Strange Crew Tour

2009-08-28T12:12:00.000-07:00

Here's a little video of Everen Stallion and the restof the Osiris team on the Strange Crew tour.

-Dan

Stairmaster

2009-08-28T10:18:00.000-07:00

Congrats to Canadian rider Charles Reid who tied for 1st place in the Stylewars rail jam. The rest of the event is on hold due to crap weather.

Charles won the event last year, so we'll keep you posted on how he does when things get back underway.

-Dan

Blazin' Hot

2009-08-28T10:07:00.000-07:00

It's hot enough in L.A. as it is and now we're getting into wildfire season a bit early. This is the view Alex drove home to last night.

-Dan

SLATE

2009-08-27T10:12:00.000-07:00

If you're a retailer exhibiting Magic Tradeshow next week, please email us at sales@elmcompany.com now to book your appointment. We'll be exhibiting in the S.L.A.T.E. section of the show. If you're attending the show, be sure to find the cap we put together with S.L.A.T.E. I believe they'll be giving away a few of them at the concierge area.
The theme of a cap was pretty simple. As everyone knows, retailers took a fairly big hit this last 6 months as the economy took a shit. We came up with "New Season, Clean Slate" as a way to put into peoples minds that half this economy stuff is about keeping it positive and moving forward instead of dwelling and what was.... anyway... check out the cap below. Oh, and the show is closed to the public, so unless you're attending chances are these images are as close as you'll get!

-Alex

Come On Now

2009-08-26T13:20:00.000-07:00

Here's KFC's latest & greatest sandwich invention. A bacon & cheese sandwich with two pieces of fried chicken as buns.

........seriously?..........SERIOUSLY?? I feel a heart attack coming on just looking at that. The dudes in the commercial seem pretty stoked on it though.

Hahahaha,....WOW.........come on now.

-Dan

New Online Exclusive Releases

2009-08-25T16:59:00.000-07:00

Here's a look at our next online releases, dubbed "The Tradition Fitted" and "The Georgia Snapback".

THE TRADITION FITTED
As a prelude to another release set to come out later this year, this cap draws its inspiration from the classic turn of the century White Sox logo.

Available in black, red and tiffany in very limited quantities The Tradition Fitted is available now exclusively in our Online Store.

THE GEORGIA SNAPBACK
Even though we'll be dipping into Fall soon enough, it's still pretty hot out and this release comes just in time for Labor Day.

Seersucker combination fabrics with the Homerun logo on the front and the leaf logo embroidered on the size. Also available now exclusively in our Online Store.

http://www.store.elmcompany.com/.

-Alex

Better Late Than Never

2009-08-25T16:47:00.000-07:00

If you were one of the kids lucky enough to attend snowboard camp this summer, you've probably already seen these, but here's a couple of collaborations we did with Windells and Camp of Champions.

WINDELLS:

CAMP OF CHAMPIONS:

Both camps are over now though, so good luck getting either one. Just thought we'd share.

-Dan

Catchin' Up - Skate

2009-08-24T16:36:00.000-07:00

Ok, let's continue to catch up in the skate world now.

Elm would like to welcome Everen Stallion to the team.

He's been busy lately on the Strange Crew tour with the Osiris team and engaging in hard-hitting interviews, like this one from King Shit (click the red Homerun fittd cap below)

Walker Ryan can be seen in Circa's entry for Skate & Create II. Click on his shadowy silhouette to look for yourself.

And lastly, Elm flow rider Mark Suciu is apparantly PJ Ladd's favorite skater right now. Don't believe me, click below.

...and here's a little extra footage of Mark for you to check out too.

I probably missed some other stuff, but hey, that's life.

-Dan

Peepshow Premier

2009-08-24T15:35:00.000-07:00

If you like snowboarding and you're in Utah on the 27th and you know what's up, you'll be there.

-Dan

Catchin' Up - Snow

2009-08-24T12:21:00.000-07:00

Been busy with shipping the Fall collection for the past two weeks, so I haven't been able to keep up with things here, but let's get caught up:

Charles Reid and Silvia Mittermuller are both currently holding 3rd overall in the TTR standings. But Charles might end up at the top of that list after this week's StyleWars event.

Romain is hangin’ in New Zealand with the Yes crew surfing while they wait for better snow conditions (rough life).

Nima's been chillin’ in New York while the rest of the Ashbury boys are busy shipping Fall orders.

It's also about that time for snow videos to hit stores (I know it's still blazing hot outside). Anyway, here are the teasers for the only videos you should care about this winter, with a list of the Elm rider's parts you should fast-forward to.

Videograss
"Videograss"
Featuring: Laurent-Nicolas Paquin, Nick Dirks, Nima Jalali, Ben Bilocq, & Jake Olson-Elm

Absinthe Films
"Neverland"
Featuring: Romain De Marchi

Oakley
"Tracking Eero"
Featuring: Eero Ettala

Think Thank
"Cool Story"
Featuring: Sean Genovese & Chris Larson

J Mills Entertainment
"Stance"
Featuring: Hana Beaman

J Mills Entertainment
"This Movie Sucks"
Featuring: Fredu Sirvio & Scott Vine

Sandbox
"Shine On"
Featuring: Steve Cartwright, Jody Wachniak, & Jake Kuzyk

BozWreck
"BozWreck 3000"
Featuring: Mark Edlund & Ben Rice

Technine
"Hard To Earn"
Featuring: Jake Devine

Peepshow
"Peepshow"
Featuring: Bev Vuillieumier, Sara Phillips, & June Bhongjan

-Dan

Doin' Work Part2

2009-08-05T17:21:00.000-07:00

As you can see, Theotis is still workin hard on the Low Life Tour. Click on the photo to see what went down in Louisiana.

-Dan

DWD Team At Windells

2009-08-05T17:05:00.000-07:00

Elm riders Sean Genovese andJeff Keenan are going to be at Windells during the lucky last session… #7.

The session is sold out, but if you’re already signed up, remember to pack your black hoodie and come ride the DWD Snake Bowl.

There will also be another sneak peak showing of the new Think Thank video, Cool Story.

-Dan

ShredTV With LNP

2009-08-05T17:01:00.001-07:00

Click below to hear what Laurent had to say about the Team Shootout and check out his scurvy facial hair. There's some riding footage in there somewhere too.

He'll also be featured on The Daily Habit to talk more about everything that went down in Big Bear. The show airs on August 11th.

-Dan

Magalie

2009-08-05T16:56:00.000-07:00

Congrats to Canadian rider Magalie Dubois for being named the SBCWomen.com rider of the month.

Click here to read the interview and check out some photos.

-Dan

Doin' Work

2009-08-03T15:27:00.001-07:00

Here's a photo of Theotis workin hard in Houston on the LowLife Tour . Keep an eye out as they make their way through the dirty south over the next 10 days.

Theotis also makes an appearance in the extended version of the new Nike SB commercial. It's "extended" because most commercials aren't over 2 minutes long.

Busy busy,

-Dan

Blacklist

2009-07-31T15:09:00.000-07:00

....If you're in Denver tomorrow.

-Dan

Internship

2009-07-30T12:09:00.000-07:00

That's right, we're looking for another intern. We have two non-paid, part-time internship positions currently available. Applicants should have some experience in the following:

- Illustrator
- Photoshop
- Photography
- Microsoft Excel

If you're interested, please email alex@elmcompany.com or call 213-489-3027.

Thanks, and good luck,

-Alex

X-Games Afterparty

2009-07-30T11:51:00.000-07:00

Yes, we're bombarding you with stuff to do this weekend. If you're hanging around the X-Games on Friday, come check out our afterparty at Lucky Strike lanes in Downtown L.A from 9pm - 2am. There will be drink specials and giveaways all night long. It's free to get in so be sure to stop by.

Lucky Strike
800 W. Olympic Blvd
Los Angeles, CA 90015
Phone: 213.542.4880

-Dan

Holy Grail Charity Concert

2009-07-30T11:23:00.000-07:00

As part of The Dunkxchange 4th anniversary, they are hitting the road with The Holy Grail sneaker shop and hosting a Holy Grail Charity Concert on 8/1 from 5pm to 7pm featuring Gza of the Wu-Tang, Evidence of Dilated Peoples, and our good friend DJ Muggs of Cypress Hill/Soul Assassins. So don't miss out.

-Alex

DunkXChange

2009-07-30T10:29:00.000-07:00

The Dunkxchange is another show going on this weekend, and to celebrate the 4 year anniversary of the event we got together with one of the founders, Curtis Brown, to produce a limited run of fitteds. Two colorways were made, one in the classic red/black/grey color scheme and the second colorway matching up with the Clark Kent x Nikes's. Quantities are very limited and will be going fast. Don't sleep on these...

-Alex

Boutique Frash

2009-07-30T10:03:00.000-07:00

ELMCOMPANY will be exhibiting at Boutique Frash in Stockholm Sweden this year, August 13th and 14th. Held during the Stockholm Fashion Week, this tradeshow brings together more than 100 of the best and brands across skate, street, snow and lifestyle markets around the world. If you're a retailer in Scandinavia, be sure to stop by the booth.

-Alex

H Town Sneaker Summit

2009-07-29T13:09:00.000-07:00

H Town Sneaker Summit is one of the biggest events for shoes in the country. Going strong for nearly 6 years now, they bring out thousands of collectors each year to this bi-annual show. We got together with the founder of the event this year to create a set of fitteds that will be available exclusively at the show.

Each purchase also wins a raffle ticket to win a 1 of 1 set of fitteds and Air Force One's, signed by Bun B of UGK and a bunch of his homies from a recent concert they did. If you're in the area, definitely stop by. It's going down this Sunday at the Meridian in Houston.

-Alex

Joey Abarca Caught Shopliftin'

2009-07-29T12:52:00.000-07:00

Shopliftin’ is a skate shop video contest put on by DVS. The shops were given six months to film, edit, and produce a short video segment of their best shop sponsored skaters. Check out Elm flow rider Joey Abarca in The Denver Shop's entry for the contest.

Also, look for Elm in The Denver Shop this Fall.

-Dan

L'Arrogs Interview At Method Mag

2009-07-29T12:20:00.000-07:00

Julien "L'Arrogs" Haricot has an interview on the new Method Mag website. Click here to give it a read and find out what makes this French phenom tick.

-Dan

Laurent Gets Another Cover

2009-07-28T11:18:00.001-07:00

Congrats to Laurent for bagging the cover of Transworld's September issue. Yes I realize it's July and snow is the farthest thing from most of your minds right now, but hey, news is news. The cover-shot is from the Transworld Team Shootout, which Laurent and the Rome team won. You can download the video here. Enjoy.

-Dan

Spotted..

2009-07-21T12:29:00.000-07:00

Bay Area rapper El Rock wearing the Homerun fitted in the Expos colorway.

-Dan

Travelling With Ben

2009-07-21T12:16:00.000-07:00

I'm just gonna start off with this photo because it's the best, by far......

Ben Rice has been doing a little travelling and visiting summer camps. Click here to check out the photos from the trip. And click here to find out why you can barely recognize Ben in the photo above.

-Dan

Dave Chami's 10 Favorite Maloof Sequences

2009-07-15T16:38:00.000-07:00

Transworld just posted photographer Dave Chami's 10 favorite sequences from the Maloof Cup. One such favorie was Theotis Beasley's kickflip five-0. Click below to take a look at them all.

-Dan

Maloof Money Cup

2009-07-13T10:45:00.000-07:00

Congrats to Andrew Langi and Theotis Beasley for making it to the Am Finals.

Check out Transworld for more photos and video.

Devine was there too, in the red "Homerun" fitted, signing autographs for the fans with the rest of the Etnies team.

Good times. Would've been better if the contest wasn't held at the lame Orange County Fair though. Oh well.

-Dan

Agenda

2009-07-10T09:02:00.000-07:00

Agenda Tradeshow has moved to Huntington Beach this year... and we'll be there debuting our Spring Summer 2010 collection for pre-book sales as well as showing our Fall Winter 2009 collection for immediates. The show will be held at the Huntington Beach Hyatt Regency from July 22-23 featuring 100+ premium skate, streetwear and lifestyle brands. If you're a retailer interested in booking an appointment to view either collection, please email sales@elmcompany.com or call 213-489-3027. Unfortunately, the show is closed to the public, so unless you got retail credentials good luck getting in..."

-Alex